TAG Presents

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WHY ENGAGE TAG
  • Why Engage TAG?
  • Why Choose TAG for your Event?
Are you in the sports and live entertainment industry and looking to grow your fan base, extend your marketing reach, and develop new revenue streams?

Are you the organizer of a major sports or entertainment event looking to heighten its awareness and media coverage, develop new revenue streams, and broaden your audience base? 

Or perhaps you represent a brand that is looking to create uniquely branded events to develop real marketing touch points to potential consumers?  Want to own a brand asset instead of a brand expense?

In any case, here are just a few top reasons why major clients choose TAG to help them;

  • Revenue growth – Expand and maximize per heads in the primary revenue centers.
  • Create new revenue streams – Through new events, new content, new sponsors, and new ideas.
  • Sell more tickets - Through creative and aggressive marketing techniques aimed at expanding media coverage and market reach, and broadening the audience base.
  • Lower expenses - Develop better efficiencies in event production and venue operations.
  • Oversee the design and project management for new venues to maximize the diversity of events use, and capture the largest revenues possible while providing a unique fan experience.
  • Business development – New partners, new sponsors, new media deals.  Help managing the growth of high-profile startups in sports and live entertainment.
  • Talent acquisition – Bring in top name touring artists, athletes, comedians, and speakers to events.
  • Combating venues ‘Dark Days’ – Creating and acquiring content to fill up venues calendars, bringing in much needed ancillary revenues.

Click here to see the Key Areas of Experience that separates TAG from the rest.

Click here to see a description of the Services TAG offers.

The differentiator for TAG’s success lies in the combination of a deep experience in producing successful events with its relationships with artists at the highest levels.  TAG is one of the few remaining independent vanguards that has the strong reputation and the long time relationships with artists agents and managers. This puts TAG in the position of being one of the very few who can acquire the services of the top touring international artists at the best guarantees. TAG taps these relationships to create major entertainment events, with a specialized focus on the growing opportunities to couple entertainment festivals with major sporting events.

Unlike other event organizers TAG offers much more than just operations. Where others are just producers, TAG is a true event impresario that understands all aspects involved in creating events that sell, events that deliver unique and cutting edge fan experiences while generating healthy profits, and how to aggressively market the events to success.

TAG offers a unique service that fills the gap. Most notably a wide gap that exists in large scale event providers between major concert promoters and event planners. Big name national promoters offer some special events services, but it can be in conflict with their primary business model so the result is the client gets subpar talent, or pays a much inflated booking fee, or both. They prefer artists to play in their venues, 100% their profits, and fill their venue sponsor commitments. Thus helping sports organizers land the top artists to accompany their events is a conflict of interest. To make it worthwhile they charge exuberant fees, or provide artists that aren’t on the top of their radar. On the other end of the spectrum are event planners or marketing agencies that mostly work on corporate and private events and lack the experience and relationships necessary to buy big name artists or produce large scale events effectively.  TAG is one of the very few with the experience on both fronts, and can truly deliver a turnkey solution that fills this gap and delivers high profile major events that are engaging and profitable.

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